J Balvin teams up with video director Collin Tilley once again on the visual for his emotional reggaetón track Rojo (which means Red in Spanish). Tilley worked with J on his previous two videos Morado (Purple) and Blanco (White).

In the clip, the 12-time 2020 Latin Billboard award nominee is on the phone while driving, gets into a fatal car accident while on his way to the hospital to see his newborn. He never gets to see wife again or meet his daughter, but he is with them in spirit at all times — he even helps his widow move on by accompanying her on dates with other men, debunking the stereotype that Latin men can be possessive and selfish.

J Bavin’s forthcoming album, Colores, drops in late March. Check out the video below…

Subscribe To Our Newsletter

[mc4wp_form id="69"]